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How To Set Up an Efficient Article Tracking System
©
Tracey Lawton, 2007
One of the most successful
online marketing strategies you can do these days is to submit your
articles to various article submission websites. This is a great way to
promote your services, your expertise, and your book (if you’re a
published author!). It has been well documented that one-way links to
your website increase search engine rankings more than reciprocal
linking, and article submission is an excellent way to achieve one-way
linking.
However, the downside is that it takes time to manually submit your
articles, and if you have several articles, you could spend hours
submitting them to the various websites. There is software available
that will automatically submit your articles for you, but you do need to
check this out carefully. And if you do decide to manually submit your
articles you need to have a system in place that makes maximum use of
your time, but also keeps a detailed record of which articles you’ve
submitted where, and when.
If you have articles already written, you’re off to a great start. All
you need to do now is to set up an article submission system. But if you
don’t have any articles written, then you might find the task of writing
quite daunting, and you’re not sure where to start.
I have always found a good article comes from working with my clients on
a day-to-day basis. They might have a question that requires a detailed
reply. Use this reply to form the basis of an article. For example I had
one client ask me, ‘how do I get
an mp3 audio file to you, and how do you turn it into a word document?’
I sent them back my reply and, hey presto, I’d got the basis for an
article.
Brainstorm some ideas. Some great article titles, and which will also
get you thinking, are:
Try and come up with three or
four articles – you will probably find that you can think of a lot more!
So now you have your articles, you need a system for submitting those
articles. Below are my tips for an organized and efficient article
submission system (I use it so I know it works!):
1. Convert all your articles to plain text as this will make the
submission process easier! Most article submission sites require plain
text articles; some will allow html. You will need to refer to each site
for their guidelines.
2. Set up a spreadsheet which is broken down into various workbooks for
article submission sites, ezine directories, and ebook directories
3. Use this spreadsheet to track the article submission sites, log in
info, and other relevant information.
4. Go to each of the article submission sites and submit each article to
the article directory by copying and pasting from your plain text
document.
You will find more information, tips
and tools about article marketing including a system for keeping
track of where and when you have submitted your articles, in the
Complete Article Tracking Toolkit available at:
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About the author:
Online Business Manager & Virtual Assistant, Tracey
Lawton, supports professional speakers, coaches, and authors to operate an
efficient, organized, and profitable business. Learn how to create an efficient
and organized office in 7 EASY steps, and receive free how-to articles at
http://www.OfficeOrganizationSuccess.com
Submission guidelines: You are welcome to publish
this article in your opt-in newsletter or on your website provided it is
published in it's entirety, including the resource box. Please
email me of your intent to publish this article.
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